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  • 24-06-2019

Plain packaging is gaining ground in Europe and around the world.

Following in the footsteps of France, the United Kingdom, Norway, Ireland and several other countries, Belgium will introduce plain packaging for tobacco products.

This measures forms part of the Ministry of Health's anti-tobacco plan and is intended to render the textual and visual warnings affixed to tobacco-based products more effective and thus to contribute to the continuing decline in the number of smokers in Belgium.

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