Deal or Case news
NautaDutilh assisted Blossom Capital as lead investor with its Series A+ investment in the share capital of TheyDo Holding B.V. (TheyDo). The other participants in this Series A+ round of funding led by Blossom Capital included, amongst others, Arches Capital and InnovationQuarter.

TheyDo is an Amsterdam-based software company engaged in the development of software focused on the management and improvement of customer journeys. TheyDo was founded in 2019 and provides its software to companies such as PostNL, Transavia and

It was a pleasure to work with Blossom Capital again, as this was the second transaction in which NautaDutilh's corporate M&A team assisted the company. Blossom is an anticyclical investor that likes to double down on investments and take significant minority stakes.
Ruud Smits, Corporate M&A partner

The deal team further consisted of Harm van Schaijk and Twan Hamers (Corporate M&A). The due diligence team consisted of Danique Knibbeler, Sophie Denissen (Data Protection), Daniël Kuiper, Naud van Doorn (Employment), Jeroen Boelens, Lauren Delleman (IP), Cyril Christiaans, and Sarah Zadeh (IT).

About Blossom Capital
Founded in 2017, Blossom Capital is a venture capital investment firm that is based in London. The firm prefers to invest in early-stage, seed-stage, and later-stage companies, with a special focus on the information technology sector in the United States and Europe.

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